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#farm24 launches its 2026 campaign at Farm Fest - be in with the chance to win big!

Today sees the launch of this year's biggest, digital agricultural event, 24 Hours in Farming

Emily Ashworth
clock • 1 min read
#farm24 launches its 2026 campaign at Farm Fest - be in with the chance to win big!

24 Hours in Farming, known as #farm24, is back and bigger than ever, and this year ²ÝÁñÉçÇø Guardian is taking the launch to Farm Fest.Ìý

The new farming festival which is headlined by Clarkson's Farm stars Jeremy Clarkson, Lisa Hogan, Charlie Ireland and Kaleb Cooper, is a celebration of British farmers, provenance and the farm-to-fork journey.Ìý

This year's #farm24 takes place on August 6-7 will shine a light on all the work farmers do on a daily basis, from food production to raising money for charity, and we want to start the celebration at Farm Fest with our special 24 Hours in Farming competition.Ìý

WATCH NOW:

READ NOW: #Farm24: Welsh family farm look to build resilience: "Someone not preparing for succession can have a major impact"

Take part

If you are attending this year's Farm Fest, grab one of our #farm24 signs and take a picture with it and be as creative as you want.Ìý

Upload onto social media and use the hashtag #farm24.Ìý

The FG team will pick the best one and the winner will receive one of this year's merch boxes including the following brands:

  • Kaiwaka
  • Le ChameauÌý
  • Sugar Loaf
  • Country MoosÌý
  • YETI

This year's event details:

  • #farm24 takes place on August 6, 5am to August 7, 5am
  • The theme is 'more than farming' to showcase how vital farming is to society
  • Visit the #farm24 hub for all info

Ìý

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