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From the editor: AHDB's change of tack welcome in farming's promotional battle

Another week, another strategy document, this time in the form of the five-year AHDB ’change strategy’.

Ben Briggs
Ben Briggs is the group publisher and editor in chief of Agriconnect, overseeing the media business and titles such as ²ÝÁñÉçÇø Guardian, Dairy Farmer and Arable Farming.
clock • 2 min read
From the editor: AHDB's change of tack welcome in farming's promotional battle

Another week, another strategy document, this time in the form of the five-year AHDB 'change strategy'. Like all documents of this kind it will do doubt split opinion, but it does nod towards many of...

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