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The UK's Premier Agricultural Machinery and Technology Show

20鈥�21 January 2027, NEC, Birmingham

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Machinery manufacturing continues to be thwarted by global economic and climatic challenges

Improved sales and rising revenues have offered a welcome lift for AGCO, CNH and John Deere during 2026, but manufacturers say high input costs, climate uncertainty and weak farmer confidence continue to threaten machinery investment and the wider agricultural market

Toby Whatley
Head of Machinery and Farm Technology
clock 鈥� 6 min read
Machinery manufacturing continues to be thwarted by global economic and climatic challenges

Two years ago, I wrote about 2024 being the perfect storm for a farm machinery market downturn, and two years later the situation has changed, but not necessarily improved. Record dry conditions across...

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